CHRISTIAN PUTRA TARIGAN; JOIS SIMARMATA; LIDIA MUTIARA HUTASOIT; LENTI SUSANA SARAGIH. Dampak Brand Positioning Terhadap Persepsi Konsumen Dan Niat Membeli di Toko Kijora Lemang Batok. Jurnal Manajemen dan Ekonomi Kreatif, [S. l.], v. 2, n. 1, p. 214–219, 2023. DOI: 10.59024/jumek.v2i1.290. Disponível em: https://ukitoraja.id/index.php/jumek/article/view/290. Acesso em: 5 aug. 2026.